Bon Jovi "Because We Can" World Stadium Tour

Project Description

When Bon Jovi's "Because We Can: The Tour" switched from playing indoor arenas to outdoor stadiums, designer Doug "Spike" Brant of PEDG took the opportunity to create an entirely different design. Meteor Tower was brought in to create video content for a stadium-sized automobile front-end, modeled on a 1959 Buick Electra, creatively using entertainment technology in place of windshields, headlights, and the grille. Meteor rejoined the design team from the arena leg of the tour to create new assets and to repurpose the old, turning each song into a tantalizing visual experience.

Project Info


Performance Environment Design Group / Control Freak Systems


Leuven, Belgium / Sofia, Bulgaria / Vienna, Austria / Munich, Germany / East Rutherford, New Jersey

Ship date:

May 2013

Because rock and roll

Our photos were used worldwide to promote the tour and the production partners, included in "Because We Can" press kit. This photo was featured on the front page of, LiveDesign, and Envision Symposium.

Design team

From left to right: Sooner Routhier (lighting director), Ryan Mast (Meteor Tower), Kirk Miller (video programmer), Dirk Sanders (Control Freak), Aude Guivarc'h (Moment Factory), Gregg Stankowski (Moment Factory), Nelson De Robles (Moment Factory), Spike Brant (production designer, PEDG), Genevieve Isabelle (Moment Factory), Felix Peralta (lighting programming director). Not pictured: Eric Marchwinski.